Partners In Success
Ezine - Issue 34
Wednesday, November 17, 2004
IN THIS ISSUE:
1.) Quote of the Week
2.) From the Editor
3.) Feature Article - Internet Marketing Expert - Follow Your
Own Advice
4.) Tell A Friend
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1.) Quote of the Week
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"Progress always involves risk; you can't steal second base
and keep your foot on first."
- Frederick Wilcox
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2.) From the Editor
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Hi!
Greetings everyone - we hope your week went well. We have a
shortened issue for you today because we have both gotten
ourselves a case of the flu. In between the chicken soup
and the hot tea & honey, we wanted to get something out to
you this week :) We'll be back to normal next week.
As a reminder for those of you who may have missed our
email yesterday, the Special $1.00 offer for Viral Profits
is still available. You can sign up here:
http://www.viralprofits.com/special.html
If you haven't seen Viral Profits yet, read about it here:
http://www.viralprofits.com
(be sure to join from the special link above to receive the
$1.00 offer)
Have a great week and may your business continue to grow
and prosper!
Partners in Success,
Charles & Susan Truett, Editors
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3.) Feature Article - Are You Following the Right Advice?
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Internet Marketing Expert - Follow Your Own Advice
Copyright 2004 by Willie Crawford
By the time you've been online for a year or two, if you've
read enough books and studied enough of the readily
available info products, you qualify to call yourself an
"Internet Marketing Expert." If this describes you, you
already know all that you need to know to be successful.
You already KNOW enough to teach others the things that
they need to know to be successful online.
If the above describes you and you're not successful,
there's only one reason. You're not following the advice
you've been given. You're not following the excellent
advice that you may even be passing along.
What is this advice that you understand, are passing on,
and should be following? What's standing in the way of your
success? Here are just a few things that you probably
already know that you should be doing but aren't:
1) Develop focus and don't allow yourself to be distracted
by the latest craze that makes its way into your inbox. Do
your research (due diligence), confirm that you've picked
the right product or niche, and then focus on building that
business. Ignore everything else that you'll hear people
clamoring about every day. To do otherwise makes it
impossible for you to devote the attention to your business
that is necessary to make it massively successful.
2) Develop multiple streams of income. Better yet - develop
multiple streaming income. The difference, is that with
multiple streaming income you begin with a basic product
and then you spin-off multiple products... multiple income
streams from the same core product. This concept is not
unlike successful television shows spinning off related
shows.
Experts who teach you how to develop multiple stream of
income (like Robert Allen) teach "master one stream at a
time."
The idea is to not put all of your eggs in one basket. With
only one income stream, if that market takes a downturn
you're sunk. If technology makes your one product obsolete,
you're out of business.
The idea is to develop one product or service, and somehow
put that on autopilot, and then move on to the next. You
may even develop the project to the point where you can
turn it over to a manager, so that you can move on to the
next project and completely focus on that new project
(knowing that the old project is in capable hands).
3) Communicate with, and connect with, your customers one
on one. A few hundred loyal customers are much more
valuable that thousands of lukewarm customers. These
customers are going to be the core reason for your business
success. Take care of them and they will take care of you.
Help them to get what they want first, and they'll help you
to get what you want.
4) Focus on building residual income. Marketing products
and services that you sell once and then they pay you for
years to come is the secret of the rich. They have what
they call "monthly money"
(rents/dividends/royalties/commissions) coming in every
month with no additional work required.
Online you do this by offering products or services that
pay monthly residuals such as web hosting, or consumables
such as nutritional supplements.
Join a network marketing company where you basically earn a
commission for helping to publicize an in-demand product.
Rather than the company spending a lot of money on
advertising and distribution channels, they reward you for
filling those roles.
Depending upon your preferences, here are two companies
that you'd like:
The first rewards you for helping the hundreds of millions
of people in debt over their head to finally achieve
financial freedom. The training and support you get from
the team is unsurpassed and really works. I know because I
am the #2 producing representative in the entire company.
My mentor is the #1 producing representative. Check out:
http://www.eliteteammarketing.com/13310/
The second is one that serves the fastest growing industry
in the world... the travel industry. As baby boomers reach
retirement age, or the age where they have more free time
and disposable income, they are traveling a lot more. This
company allows you to profit from that fact:
http://www.ytbnet.com/williecrawford
You help customers get travel at rates often lower than the
huge travel sites and you get paid for it. Also you can
earn that critical monthly residual income if you chose to
focus on that aspect of the business.
No... I'm not encouraging you to break rule #1 by not
focusing on one thing at a time. By showing you two
companies that I recommend I'm demonstrating how to do
number 1 and THEN do #2. I built successful businesses with
the above two companies in that order, and I chose them
because they offered something my clients wanted and
needed. They also both offer products I use. I travel to a
lot of conferences and seminars. When I found out that many
hotels and resorts offer "fam" rates to registered travel
agents, it was a no-brainer. All of my family and friends
book through me and save :-)
5) Consider developing and marketing your own software
products. Software and digitally delivered products are
great because it's so easy to automate the marketing and
delivery process. They are great because you don't have to
invest in a lot of inventory or even huge product
development cost. You can inexpensively outsource or hire a
programmer to write the software for you.
6) Form strategic alliances, brainstorming or mastermind
groups, and JV partnerships. Grow faster by cooperating
with those whom you'd normally consider your competitors.
All major brick and mortar business, and the most
successful online businesses form strategic alliances.
Partner with those already reaching your target market and
watch your business grow exponentially.
7) Avoid paralysis by analysis. Don't spend so much time
planning and over-analyzing the business that you never get
started. Yes, you will probably make mistakes. So what!
Learn from them and move forward. If you don't take a
chance and do SOMETHING, you'll be in exactly the same
place a year from now. The only difference will be that
you'll be a year older and your competitors will be another
year ahead of you.
There you have seven excellent bits of advice that you
probably already knew, and that you're possibly already
passing on. It's time-tested, proven advice. Knowing the
above does make you an expert. Acting upon it is what will
make you a success.
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Willie Crawford is a corporate president, published author,
seminar speaker and host, tele-seminar speaker and host,
retired military officer, karate black belt, network
marketing trainer, and lifetime student of marketing. He
shows people how to actually generate substantial income
on-line using very simple systems. An example of such a
system can be studied and duplicated at:
http://www.EliteTeamMarketing.com/13310
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4.) Tell A Friend
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contact that you think would enjoy this Ezine, please visit
our Tell A Friend page:
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